Fireside Chats

Public Consultation: Ambassador Program

A public consultation on a future Ambassador Program that’s in the works.

Posted on 5/2/2025

JT, Verse Community Member

This session was a public consultation on a future Ambassador Program that’s in the works. The objective of this public consultation was to share inspiration from existing programs, explore what success could look like together, and invite community feedback on the future ambassador program. If you missed the call, don’t worry—this blog post summarizes the key moments in the call so you can dive into the conversation.

Key Moments

Here’s a quick overview of what you’ll find in this call: Discussion points:

What Are Ambassador Programs?
1. Ambassadors as brand champions and grassroots marketers
2. Advocating for the brand
3. Creating content and educational materials
4. Organizing events and meetups
5. Growing the local and online community
Why Start an Ambassador Program?
1. Hyperlocal marketing, customer acquisition
2. Word of mouth marketing, brand awareness
3. Community growth, user retention
Successful Ambassador Programs in Crypto
1. Uniswap (dapp + chain)
2. Bybit (CEX)
3. Klever (chain)
What should our Future ambassador program look like?
1. Scope, geographies, commitment, compensation
Next steps:
1. Gather community feedback (Discord, Verse Lounge)
2. Co-create the structure with early ambassadors
3. Pilot launch in select regions or communities

View the recording

Watch the full recording here on our Rumble channel

"Tell us what makes an Ambassador Program appeal to you! Join the conversation at guild.xyz/verse"

JT, Verse Community Member

Join the Discussion

The Verse Community is the heart of what we do. We’d love to hear your thoughts on the call! Join https://guild.xyz/verse

Thank you for being part of the Verse Community. Stay tuned for more exciting events and updates, and we’ll see you at the next community call!